Lot #722

1990 YUGO GVC CONVERTIBLE

Auction Scottsdale 2013
Reserve NO RESERVE
Status Sold
Price
Lot 722
Year 1990
Make YUGO
Model GVC
Style CONVERTIBLE
*Includes Buyer Commission
Details
VIN VX1BF2518LK446668
Exterior Color YELLOW
Interior Color GRAY
Cylinders 4
Engine Size 1.3L
Transmission 4-SPEED MANUAL
Description
Rare convertible and rarer still is the yellow 1990 Cabrio, 1990 was the last year the Yugo was imported. It has just 351 original miles. The Yugo suffered from a well-deserved reputation for poor workmanship. Quality control was virtually unknown and the Yugo was a prime manifestation. Many Yugos began falling apart soon after leaving the showroom and it became the frequent brunt of comedy club humor. The Yugo was vigourously marketed in the late 1980s as a car that would fit into everybody's life, providing basic, economical and reliable transportation along the lines of the Volkswagen Beetle and the earlier Ford Model T. The car was promoted as an uniquely affordable new vehicle, providing an option for buyers who would otherwise have chosen a used vehicle and a reliable second car for wealthier buyers. The Yugo carried the tagline, "Everybody needs a Yugo sometime." This marketing appealed successfully to its target market, as well as wealthier people looking for an affordable second or third car. From the Bob Howard Collection.
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