SCOTTSDALE, Ariz. – October 12, 2007 – Robosaurus, the fire-breathing, car-crushing robot known for thrilling crowds across the globe, will be sold at No Reserve during the 37th Annual Barrett-Jackson Collector Car Event on Jan. 12-20, 2008, in Scottsdale, Ariz. The 31-ton mechanical dinosaur was constructed in 1990 and consigned by its original builders. Hailed as “The World’s Greatest Collector Car Events™,” the Scottsdale auction will feature 1000 of the world’s finest collector automobiles and lavish lifestyle events. As always, Speed Channel will broadcast live-coverage of all six auction days.
“This is without a doubt the largest, nastiest, most intimidating piece of machinery that we’ve ever consigned at Barrett-Jackson,” said Steve Davis, President of the Barrett-Jackson Auction Company. “Robosaurus is the first Life Magazine cover ‘star’ that Barrett-Jackson has ever featured – awesome!”
Created by Monster Robots, Inc. of Southern California, Robosaurus is an entertainment legend with numerous TV and movie appearances. Standing 40-feet tall, Robosaurus is operated by a human pilot strapped inside the monster’s cranium. The operator also controls the 20-foot flames that erupt from his nostrils and the foot-long stainless steel teeth that rip into and twist metal with 20,000 pounds of crushing force.
“Barrett-Jackson is entertainment for the entire family,” added Davis. “Attractions like Robosaurus appeal to the kid in us all. Where else can you see a Ferrari Daytona and a fire-breathing monster in the same show and potentially even take them home? This diverse lineup helps us attract thousands of new bidders and enthusiasts to the collector car hobby every year.”
Barrett-Jackson continually reaffirms its leadership position in the collector car market by elevating consignment standard and serving as the barometer for market trends. Barrett-Jackson recently announced that Portland-based Endeavour Capital purchased a significant minority share in the company, further validating the integrity and growth potential of the world’s leading automotive/lifestyle event.
About The Barrett-Jackson Auction Company
Established in 1971 and headquartered in Scottsdale, Ariz., Barrett-Jackson specializes in providing products and services to classic and collector car owners, astute collectors and automotive enthusiasts around the world. The company produces the “World’s Greatest Collector Car Events™” in Scottsdale and Palm Beach, Fla. For more information about Barrett-Jackson, visit www.barrett-jackson.com or call (480) 421-6694.