Barrett-Jackson to Kick-Start 2025 with Ultimate Automotive Lifestyle Event Featuring Supercars and Superstars, Including Rock & Roll Hall of Famer Sammy Hagar’s Headline Performance During “Rock The Block” Concert
January 13, 2025
Posted by Barrett-Jackson
LOT #1406 – 1956 MERCEDES-BENZ 300SL GULLWING COUPE – NO RESERVE
SCOTTSDALE, Ariz. ‒ Jan. 13, 2025 – Barrett-Jackson, The World’s Greatest Collector Car Auctions, is ready to kick off 2025 with an unprecedented event featuring the world’s most coveted collectible vehicles and headlined by Rock & Roll Hall of Famer Sammy Hagar performing during this year’s pre-auction “Rock The Block” concert. Renowned for delivering the ultimate automotive lifestyle experience, this year’s nine-day Scottsdale Auction will be held Jan. 18-26, 2025, at WestWorld of Scottsdale and feature more than 1,800 collectible vehicles, including a wicked-fast 2023 Hennessey Venom F5 Roadster (Lot #1403), a stunning hand-built 1956 Mercedes-Benz 300SL Gullwing Coupe (Lot #1406) and a rare 1987 Porsche 959 Komfort (Lot #1381).
“We’re going all-in for this year’s January auction to make Barrett-Jackson Scottdale once again the most important destination event for automotive enthusiasts around the globe,” said Craig Jackson, chairman and CEO of Barrett-Jackson. “Guests who join us in-person find themselves immersed in a thrilling environment filled with engaging exhibits, interactive seminars, exceptional dining options, live music and, of course, the world’s most coveted collectible vehicles. I’m so pumped to kick-start the festivities with my good friend and Rock & Roll Hall of Famer Sammy Hagar as he headlines our 2nd annual ‘Rock The Block’ concert.”
The event kicks off Friday, Jan. 17, when Sammy Hagar and Friends – Michael Anthony, Vic Johnson and Kenny Aronoff – perform live for the 2nd annual “Rock The Block” concert at WestWorld of Scottsdale. Tickets for this intimate event are on sale now and can be purchased here. Throughout the week guests can enjoy drinks at Sammy’s Beach Bar, and even bid on his 1962 Ford Thunderbird (Lot #1071.1) that will cross the block with No Reserve.
LOT #1403 – 2023 HENNESSEY VENOM F5 ROADSTER – NO RESERVE
Coca-Cola Family Day on Saturday, Jan. 19, will be an exciting day filled with interactive activities held in the South Showcase, presented by Piper Aircraft. Guests have access to the STEMfest presented by Honeywell with the Mad Scientist and Monster Energy BMX Riders on the Midway, as well as the Arizona Lottery Live Music Stage located outside near the Barrett-Jackson Performance Track. As part of Coca-Cola Family Day, children 12 and under receive complimentary admission with the purchase of an adult ticket.
The Barrett-Jackson Cup presented by Castrol also kicks off on Saturday, with 50 custom builders competing for a $20,000 purse. The coveted Barrett-Jackson Cup “Ultimate Best in Show” will be selected by two renowned builders, Bobby Alloway and Troy Trepanier, and the “People’s Choice Award,” will be voted on by Barrett-Jackson fans nationwide via social media.
“Barrett-Jackson is so amazing that everyone needs to take part in this incredible automotive experience,” said Steve Davis, president of Barrett-Jackson. “The heartbeat of our auction is, of course, our diverse docket of collectible vehicles, like the 1989 Porsche 911 Carrera Reimagined by Singer (Lot #1399) or the 2014 Mercedes-Benz G63 AMG 6×6 (Lot #1404) ‒ the ultimate off-road and adventure machine. But the soul of our auction is the hundreds of activities that happen away from the auction block. From Thrill Rides in high-performance cars from Toyota, Ford and Dodge on our closed course to experiencing new EV models from Cadillac, along with food for every palate and drinks on the Santo Tequila Patio, our Scottsdale Auction is the ultimate kick off to the New Year.”
LOT #1381 – 1987 PORSCHE 959 KOMFORT – NO REVERSE
Collectible vehicles and genuine automobilia will begin crossing the block on Monday, Jan. 20, and run through Sunday, Jan. 26. The most coveted vehicles set to cross the block on Super Saturday, presented by Gila River Resorts & Casinos, will be on display in the North Showcase that sits under tens of thousands of square feet of climate-controlled tents with more than 100,00 square feet of Swisstrax flooring tiles.
General admission and Barrett-Jackson Experiences hospitality packages for the January 2025 Scottsdale Auction are now available for purchase.
To be part of the action, register to bid here. For vehicle consignment, start here. General admission and Barrett-Jackson Experiences hospitality packages for the January 2025 Scottsdale Auction are now available for purchase.
Join us on Jan. 17 when Sammy Hagar and Friends perform live for the 2nd annual “Rock the Block” concert at WestWorld of Scottsdale! Tickets for this exclusive event are on sale now and can be purchased here.
Be a part of Barrett-Jackson’s online conversation with #BarrettJackson and #BJAC on Facebook, X, Instagram and YouTube.
About The Barrett-Jackson Auction Company
Established in 1971 and headquartered in Scottsdale, Arizona, Barrett-Jackson, The World’s Greatest Collector Car Auctions, is the leader in collector car auctions and automotive lifestyle events, which include authentic automobilia auctions and the sale of private collections. Welcoming over 500,000 attendees per year, Barrett-Jackson produces live collector car auctions in Scottsdale, Arizona; Palm Beach, Florida; Las Vegas, Nevada; and New Orleans, Louisiana, where thousands of the most sought-after, unique and valuable automobiles cross the block in front of a global audience. With broadcast partner A+E Networks, Barrett-Jackson features live television coverage of their events on FYI and The HISTORY Channel, as well as all the cars, all the time via their produced livestream on Barrett-Jackson.com. Barrett-Jackson also endorses a one-of-a-kind collector car insurance for collector vehicles and other valued belongings. For more information about Barrett-Jackson, visit www.barrett-jackson.com, or call 480-421-6694.
Barrett-Jackson Communications
Aaron Cook, TimePiece PR & Marketing at (214) 520-3430 | [email protected]