is widely recognized as the benchmark for the Collector Car Industry. Yet Barrett-Jackson is much more than just a car auction. Since its 1971 inception,
Barrett-Jackson has experienced phenomenal growth and has evolved into a World Class Automotive Lifestyle Event, attracting people from all across the country as well as all over the world.
The Barrett-Jackson Marketplace Experience
Adding to the World-Class experience that is Barrett-Jackson is the popular Vendor Marketplace.
This showcase of distinctive products and services offers auction attendees a unique place to shop for special mementos of their Barrett-Jackson experience.
- An integral feature of the overall Barrett-Jackson experience
- Engage customers with unique face-to-face/hands-on marketing opportunities
- Enjoy broad reach within a discerning audience of potential buyers
Gate surveys of public attendees as well as Buyer and VIP statistics reveal an onsite audience who is ready to buy. Additionally, they show a combined buying power in excess of $1 billion.
See why many vendors consider Barrett-Jackson a primary component of their annual marketing strategy.